NYC jewelry brand/creative studio CHRISHABANA’s Spring/Summer 2019 presentation gathered its creative community of friends and fans to celebrate and witness the newest chapter of the brand’s evolution.
To promote the occasion, I helped elevate CHRISHABANA’s sci-fi punk narrative by producing a spacey campaign shot by Jenna Marsh. I then coordinated with fashion design disruptor CALA and beloved New York retail chain Century 21 (who staged the show in their iconic flagship location) to develop the promotional strategy, curate the guest list, and secure press coverage with publications including L’Officiel USA, i-D, Paper, and The Snobette.
As CHRISHABANA’s eponymous creative director molded his futuristic six look collection, I initiated and secured a partnership with LA latex design company Vex Clothing to create custom apparel that complimented his silver hardware.
